Turnkey sportsbook

A turnkey sportsbook solution, live under your brand.

Everything a sportsbook needs, set up and run for you: the website and native apps, player accounts, the sportsbook and trading, the casino where you are licensed for it, the back office and hosting. You bring the brand and the market. We bring the platform and the team.

PureWager · web sportsbook
A sportsbook home page on desktop with a featured game and bet slip
What turnkey means here

The whole operation, from one team.

A turnkey sportsbook is more than software. It is the product your players use, the tools your staff work in, and the people who help you run it. We build all three and stay on as your platform team.

01

The product

A web sportsbook and native iOS and Android apps, designed for your brand, with casino added where you are licensed.

02

The operation

Player accounts, payments and ID checks, trading and risk, bonuses and reporting, run from one back office in four languages.

03

The team

Setup, testing, app store submission and day-to-day support, with trading managed by our desk if you want it.

What is included

One platform under the hood.

A turnkey launch runs on the same platform as our own brands and our white-label clients. Your agreements for data, payments and ID checks stay yours and connect to the platform.

  • Front endsWeb, mobile web, iOS and Android, designed for your brand and submitted to the app stores for you.
  • Player accounts (PAM)Registration, ID checks, wallet, limits and bonuses, with one player record across every channel.
  • Sportsbook and tradingEvents, margins, liability, bet intercept and same game parlays, managed by your team or ours.
  • RetailKiosks, cashier tills and a shop office on the same wallet, if you take bets on property too.
  • Hosting and supportWe host and run the platform and stay on as your platform team after launch.
How it compares

Turnkey, white label or your own code.

White label

Your brand on a platform that is already built, launched fast on web, iOS and Android.

White label →

Turnkey

The white label plus setup, trading and operating support, so our team runs the day to day with you.

Book a demo →

Source code license

Own a copy of the platform and run it on your own infrastructure, with your own engineers.

Source code →
Common questions

Turnkey sportsbook questions.

  • What is a turnkey sportsbook solution?A turnkey sportsbook is a complete operation delivered under your brand: the website and native apps, player accounts, the sportsbook and trading, the back office and hosting, set up and run for you.
  • How is turnkey different from a white label or a source code license?A white label puts your brand on a platform that is already built. Turnkey adds setup, trading and operating support so our team runs the day to day with you. A source code license lets you own a copy of the platform and run it on your own infrastructure.
  • How long does a launch take?A new brand is a config file, an asset set and a QA pass on web, iOS and Android. The platform, apps and back office are already built, so what changes for each operator is the brand, the rules and the markets.

See a turnkey launch, end to end.

Tell us your brand and your first market. We will show you the front ends and the back office running, and reply within one business day.

Book a demo